1. Executive Summary
A global leader in the healthcare and life sciences industry sought to establish a specialized Center of Excellence (CoE) in Kolkata, focused on Pharma & Healthcare Analytics.
The mandate required rapid, high-volume hiring across niche roles, seamless pan-India talent mobilization, and compliance-ready onboarding to support sensitive healthcare operations.
2COMS deployed its proprietary Digitalent RPO framework, integrating AI-powered sourcing, domain-aligned assessments, and multi-region mobilization. The engagement resulted in:
- 300+ specialized hires across Pharmacovigilance, Clinical Data Management, and Medical Writing
- Nationwide relocation success from 15+ states to Kolkata
- Zero attrition in the first 90 days
- A talent engine ready to support Phase 2 expansion
This case validates how a digitally enabled, domain-centric RPO model can power next-gen healthcare operations in emerging delivery hubs like Kolkata.
2. Client Background
The client is a multinational healthcare and life sciences major, with operations spanning pharmaceutical services, clinical research, and healthcare analytics. As part of its global capability expansion, the client envisioned a new Center of Excellence in Kolkata, dedicated to high-skill knowledge functions such as:
- Pharmacovigilance
- Medical Coding & Writing
- Clinical Data Management (CDM)
- Regulatory Affairs & Drug Safety
With stringent compliance, accuracy, and speed requirements inherent to these functions, the client needed a domain-expert RPO partner capable of delivering volume, velocity, and validation-ready talent—all while building from scratch in a new geography.
3. Challenge
The client faced a multifaceted hiring challenge:
- High-Volume, Niche Hiring: Required 300+ domain-intensive hires across specialized healthcare BPS functions
- No Existing Talent Base in Kolkata: Needed pan-India outreach and robust relocation support to attract talent to a new market
- Tight Onboarding Timelines: Business-critical Go-Live schedules required rapid onboarding, training readiness, and full documentation compliance
- Zero Deviation Compliance Requirement: Adherence to SOPs, ICH-GCP, WHO-DD, MedDRA, and PV protocols was non-negotiable
- Employer Branding Void: Lack of prior visibility for these roles in Kolkata made attraction and pre-joining engagement a challenge
These compounded risks could have delayed global delivery milestones if not addressed with precision and agility.
4. Solution
2COMS executed a comprehensive Digitalent RPO solution, blending tech-enabled sourcing, domain-specific screening, and pan-India mobilization to build a scalable talent foundation.
AI-Powered, Domain-Aligned Sourcing- Built function-specific sourcing logic around PV, CRF design, SOP compliance, ICSR narratives, and coding protocols
- Deployed AI-optimized Boolean search modules and custom resume filters for targeted candidate identification
- Screened talent using pre-assessment workflows validated by healthcare SMEs
- Activated 2COMS' national sourcing hubs across East, West, North, and South India
- Created verticalized healthcare recruitment teams specializing in BPS and analytics
- Orchestrated relocation logistics, zone-based sourcing strategies, and incentive-led mobilization for 15+ states
- Conducted role-readiness checks across SOP fluency, report writing, and communication
- Integrated soft skill and compliance assessments for Medical Scribing, PV, and CDM roles
- Ensured all hires met documentation and regulatory onboarding SLAs
- Executed batch onboarding sprints with milestone-based project management
- Maintained zero-deviation compliance tracking with real-time governance reviews
- Established a continuous feedback loop with hiring managers and line leads
5. Implementation
The solution was implemented in a time-compressed, high-precision model:
- Kickoff Phase (Weeks 1–3): Deep dive into domain SLAs, role architecture, and workflow readiness
- Sourcing Surge (Weeks 4–10): Parallel sourcing pods launched pan-India, running 24/7 through zone-aligned talent hubs
- Engagement & Branding: Employer brand campaigns launched in target geographies, highlighting relocation support and career pathways in Kolkata
- Onboarding & Ramp-Up (Weeks 11–16): Weekly onboarding sprints executed; cross-functional training readiness ensured from Day 1
- Post-Go-Live Support: Future pipeline built for Phase 2 and backfill risk mitigated through reserve candidates
6. Results
The Digitalent framework delivered transformational outcomes:
Metric | Outcome |
---|---|
Total Hires | 300+ specialized healthcare BPS professionals |
Geographic Reach | Talent mobilized from 15+ states to Kolkata |
Time to Hire | Met aggressive onboarding timelines across all roles |
Compliance Adherence | 100% documentation and SOP alignment |
Retention | 0% attrition in the first 90 days |
Scalability | Phase 2 expansion pipeline initiated with pre-qualified reserve pool |
7. Key Takeaways
This case demonstrates how tech-enabled, domain-focused RPO can rapidly build specialized healthcare delivery teams in non-traditional hubs like Kolkata:
- AI-Enhanced Precision: Boolean logic, predictive filters, and domain NER models drive sourcing accuracy
- Nationwide Talent Mobilization: A distributed sourcing network with relocation logistics is critical for hub expansion
- Process-Readiness First: Screening for compliance and documentation upfront ensures Day 1 productivity
- Employer Brand Is a Must: Digital engagement across states supports conversion in newer markets
- Retention Through Readiness: Early engagement and alignment reduce early attrition risks dramatically
Is your healthcare or ITES enterprise scaling into Tier-2 cities or launching a new Center of Excellence?
Let 2COMS help you build your next-gen delivery team with our proven Digitalent RPO model—trusted by global clients for compliance-intensive, high-volume hiring.
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